Barra’s EV Speech Tries To Steal A March On The Future

Chief Executive Officer

Mary Barra is taking it to ‘em.

The CEO of General Motors enjoyed a triumphal appearance at the virtual Consumer Electronics Show this week that bumped GM’s stock price, drew a chorus of praise from analysts and, most substantively, detailed her aggressive approach to leading an electric-vehicle revolution at America’s largest automaker — and setting the pace of change for the industry around the world.

Specifically, Barra delivered the opening keynote for 2021 CES – an invitation that in itself represented an accomplishment in the era of Big Tech primacy – where she announced a handful of EV initiatives including

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