CEO Coaching International Congratulates 11-Year Client Keystone Western on Recent Acquisition of Darcol International

Chief Executive Officer

MIAMI, Fla., Sept. 14, 2020 – CEO Coaching International, the leading firm for coaching over 300 growth-focused CEOs and entrepreneurs globally, is proud to congratulate its client Norm Curtis, CEO of Keystone Western, a Winnipeg-based firm offering world-class transportation, warehousing, and logistics management.

“This acquisition adds capacity that will allow both organizations to leverage their industry expertise in order to enhance the unique service offerings of both Keystone Western and Darcol,” the company said. “The acquisition also builds on Keystone Western’s strategy of managing transportation services while providing logistics solutions and maintenance for the industry.”

“Norm Curtis and his amazing team at Keystone Western have been part of the CEO Coaching community for 11 years,” commented David Sobel, Partner and Coach at CEO Coaching International. “I am thrilled to see his firm overcome the challenges with this pandemic and expand the business for future growth.”

When asked to comment on what impact CEO Coaching International has had on his business, Norm shared, “They helped me with the strategy to buy out my partners, re-engineered how I run my business and now we are working on growing my company while at the same time achieving the highest profit margins possible… it has been an amazing journey.”

The investment is a huge achievement and represents an important strategic opportunity for Keystone Western to further offer logistics solutions across North America, allowing them to provide expanded services to its clients and increasing the overall size of the organization through additional fleet drivers, staff, and truck and trailer equipment.

About Keystone Western

Celebrating 30 successful years providing asset based logistics solutions for TL and LTL dry van and open deck shippers throughout North America. Combined with our 3PL service we provide a complete package of solutions that include Intra-Canada, Intra-US and Cross Border services for all mode types. Keystone Western also offers freight forwarding services, logistics audits, shipment lane costing and carrier optimization. Our Mission Statement is  “To be the most trusted and preferred dominant player in the transportation industry by being the easiest service provider for our customers to use.” Learn more at

About CEO Coaching International

CEO Coaching International works with the world’s top entrepreneurs, CEOs, and companies to dramatically grow their business, develop their people, and elevate their overall performance. Known globally for its success in coaching growth-focused entrepreneurs to meaningful exits, CEO Coaching International has coached more than 600 CEOs and entrepreneurs in more than 40 countries. Every coach at CEO Coaching International is a former CEO or President that has made big happen. The firm’s coaches have led double-digit sales and profit growth in businesses ranging in size from startups to over $1 billion, and many are founders that have led their companies through successful eight and nine figure exits. CEOs and entrepreneurs working with CEO Coaching International for three years or more have experienced an average EBITDA CAGR of 59% during their time as a client, more than five times the national average. For more information, please visit:

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