How To Solve Customer Pain Points With Super Useful Content

Chief Marketing Officer

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In the content marketing biz, we have so much to think about when it comes to strategy and creation. There are tactics, formats, headlines, SEO, creation channels, distribution channels, calls to action, funnels, monitoring… the list goes on. It can be overwhelming. Really, there’s only one thing that should be at the forefront of your mind: the customer. Follow my lead, and all of the other stuff will come together a lot easier. Your goal should always be to create useful content that helps customers and/or makes their lives simpler; it will produce better results. Here’s everything you need …