How to Write Awesome Content (Even in a Boring Niche)

Chief Operating Officer

You can’t underestimate the value of blogging for a business. 90% of businesses use blogs for marketing — 55% of which report more website visitors than businesses without blogs. Marketers say that business blogging gets 13 times more ROI for their company. What you think is boring depends on the industry of your business. For example, writing about real estate tax or foreign exchange rates may seem boring for a content marketer who is used to writing about influencer trends or omni-channel marketing. Don’t worry; you can create engaging content for a boring niche with the help of a great content marketing


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