Intangibles have been largely ignored by accounting standards and traditional valuation methodologies. Consequently, many organizations do not have a clear picture of the economic worth of their intangibles. Given the increasing importance of intangibles in driving growth and revenue, a failure to identify and leverage the value of these assets may result in missed opportunities […]
License and Republishing: The views expressed in this article Intangible Assets – Why it’s Important for Executives to Understand the Economic Value of Intangibles are those of the author Karen Hallenstein alone and not the CEOWORLD magazine. You can’t reproduce, republish, or reprint it without the express permission of the CEOWORLD magazine.