Multi-Channel Content Marketing Plan: Recycling, Organizing & Consolidating Content Assets

Chief Marketing Officer

The web is getting richer and more visual. A short decade ago, it was quite possible to wow your audience by adding a nice screenshot to your article. These days, you really need to think hard about how to get your audience to even notice your page. What has proven to get my content assets noticed is to be everywhere (i.e. consistently marketing to multiple channels with a well-branded message). [Tweet “Multi-channel content marketing plan: recycling, organizing, and consolidating content assets.”] Use an Editorial Calendar Part of the content marketing process includes creating and using a solid plan. In order


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