This is the time for businesses to create good “smell” for longevity in business.

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Workplaces can be differentiated with the “smell” it has. That is how Sumantra Ghoshal, the genius management strategist, had put forward his illuminating concept on corporate culture. In a workplace with bad smell, the energy is low and people are tired and constrained. He argued that the conditions that sap energy in such a workplace […]

License and Republishing: The views expressed in this article This is the time for businesses to create good “smell” for longevity in business. are those of the author Ram Krishna Sinha alone and not the CEOWORLD magazine.

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